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  1. #1

    What factors affect quality score..?

    Hello friends,


    What factors affect quality score..?

  2. #2
    To reiterate, your AdWords Quality Score depends on several factors, among them:

    - The relevance of your ad to the keyword.
    - The relevance of your ad to your landing page.
    - The historical performance of your account.
    - The click-through rate of your ad.
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