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  1. #1

    What are the hallmarks of a good ppc landing page..?

    Hello friends,

    What are the hallmarks of a good ppc landing page..?

  2. #2
    Good content and design are the most essential factors that effect a landing page optimization. A good landing page will help to gain more traffic and build your webpage popularity in search engines.
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  3. #3
    It is very important to have a good landing page for your PPC campaigns.

    We should be structuring a search network campaign in Google AdWords in a way that we should get a good Quality score for our keywords.

    Quality score depends upon -

    Ad copy relevance
    Expected CTR
    Landing page relevance
    When you are not having a good Google AdWords PPC ads landing page, you won't be having a good quality score for your keywords and bounce rate will be more.

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